Imperial Cars are extremely proud to have won two out of the six categories at the AutoTrader Click Awards 2017: Digital Retailer of the Year (Supermarket) and Data Driven Retailer of the Year (Franchise and Supermarket). These awards identify the way Imperial Cars embrace the power of data to drive efficiency in our business and our commitment to provide the best online and offline experience for our customers. We are also very pleased to have come highly commended in a third category - Best Performing Retailer on AutoTrader.
AutoTrader are the largest digital automotive marketplace in UK and Ireland and their prestigious Click Awards aim to celebrate ‘...the best of the best when it comes to digital in the automotive industry.’ Imperial Cars are pleased to once again be recognised for pushing the standards when it comes to digital advertising.
The awards were based upon the opinions of over 10,000 consumers, surveyed by AutoTrader along with a team of five expert judges who between them have extensive experience in digital marketing and advertising with companies including Vodafone, ZPG, Havas Media and LinkedIn.
Above, Neil Smith, Operations Director, collects the awards on behalf of Imperial Cars at the 10th AutoTrader Click Awards which took place at Banking Hall, London.