Imperial Car Supermarkets are delighted to have been invited to feature in the very first Trade Plates TV show brought to you by the creators of Car Dealer Magazine. Neil Smith, Operations Director at Imperial Car Supermarkets took part in the programme along with Alexis Cassey of Prestige Diesel of Portsmouth and Andy Entwhistle of Car Dealer Magazine.
During the show Neil Smith discusses the continued and growing success of the Imperial Supermarkets brand, mentioning that March 2016 is set to be a record month for used car sales for the company. He talks about how Imperial Cars has opened a new branch every year for the past 3 years, and that we are now focussing our efforts on long distance as well as well as local sales which is possible due to the huge investment we’ve put into our award winning website.
Faster Car Buying Process at Imperial Car SupermarketsAs a company we are researching and continually developing our online sales to enable the customer to spend less time on site, Neil says:
Imperial Car Supermarkets Specialise in selling High Spec Used Cars
Many of cars in our showrooms can have up to 6-8k worth of factory fitted extras on them, making them an incredible buy! We specialise in 2-3 year old vehicles from renowned makers such as Audi, BMW, Mercedes-Benz, Volkswagen and Jaguar. On the show Neil says:
“It’s about visually giving the information [a customer] needs to know on the website, which is the history of that vehicle, and then their being confident that our price is right in the marketplace...and being confident in the product and the way we prepare it so that customers will make the decision to come to us.”